UKTV Creative produce a broad range of fully integrated marketing campaigns across the UKTV network.
This easter we invited our viewers on an ‘easter egg hunt’ to seek out & collect all of the comedy classics GOLD had to offer over the Easter weekend. A set of exquisitely painted eggs were made to represent classic comedy characters, sat within cardboard versions of recognisable sets from the shows.
GOLD wanted to build on the Promax award winning Easter campaign with another egg-shaped caper the following year.
This time an eggy Mrs Brown parachutes into action before the Vicar of Dibley’s Geraldine Granger endures yet another mud bath. Once again, the channel offer comfort viewing for those paralysed by meat sweats and sugar comedowns this Easter.
“I’m cracking up!”
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